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The question is the answer.™
The Unrefusable Market Offer is one that when it is offered by the supplier to the client is considered “Unrefusable” because it offers a solution to many problems that the supplier’s policies, commonly held within the entire industry, are unknowingly creating for their clients. Through the process of creating the Unrefusable offer, we will work with you to uncover the policies that are blocking future sales and help you craft a market offer that, once presented to your client, will be considered unrefusable.
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TOC – Creating the Unrefusable Offer |
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In this more in-depth workshop, participants learn the process for creating an unrefusable market offer, how to effectively gather undesirable effects in the marketplace and find opportunities that support extraordinary growth. An unrefusable offer does not sell itself so it is important to understand how the six layers of buy-in are needed to secure a complex sale. Given that all organizations and markets are different, this will be a very hands-on and interactive session where participants are enrolled in helping each other and in creating effective role-playing scenarios. |
9 Days |
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Other WHY! Theory of Constraints Training:
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